線上旅遊平台之消費者行為研究 - 旅遊
By Selena
at 2019-09-03T20:55
at 2019-09-03T20:55
Table of Contents
[本問卷已取得板主群審核授權,感謝板主們]
大家好,我的朋友目前正在攻讀數位行銷研究所,
有一份旅遊平台問卷想請大家幫忙填寫。
希望板上熱心的好朋友們能夠幫幫忙讓她能速速達成目標
感謝大家
填寫時就依您選定的一個線上旅遊平台網站為基準即可
無需與其他網站做比較,以上說明
問卷名稱:Online Customer Behavior in Taiwan OTA Industry
研究目的:探討線上旅遊平台網站設計及功能與社群口碑對於消費者涉入程度
以及購買意願之影響
問卷連結:https://www.surveycake.com/s/vPbyw
本問卷之個人資料或意見僅供本研究使用絕不公開
研究者:法國雷恩高等商學院數位行銷與公關研究所 周品典
指導教授:Clara Koetz
聯絡方式:[email protected]
回饋獎勵:7-11 100元商品卡(共抽出三名)
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Tags:
旅遊
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